Located in the heart of Madison, you’re sure to feel right at home while you’re here at the BEST WESTERN PLUS InnTowner & Highland Club – Madison. Our convenient location, close to downtown and the University of Wisconsin – Madison Campus, allows for quick and easy access to a wide variety of destinations in Madison. In addition, our residential neighborhood setting provides a sense of calmness while you’re visiting.

Our free hotel shuttle service gets you where you need to go with ease. Guests appreciate quick, effortless access to Madison area hospitals, college campuses and athletic events, as well as Dane County Regional Airport and Madison’s popular visitor destinations.

Start your day off right by enjoying downtown Madison’s most extensive free hot breakfast buffet including items such as: scrambled eggs, fresh breads, homemade sweet rolls and Danish, bacon or sausage, breakfast fries, hash browns, muffins, yogurt, fruit, cereal, oatmeal, French toast or pancakes, assorted Juices, hot coffee or tea.

Other key hotel features include: complimentary hot breakfast buffet, free high-speed Internet access, free parking (one vehicle allowed per room), heated indoor pool and whirlpool, fitness center, featuring four machines, 24/7 business center, Keurig® coffee machines, grab-n-go food market, complimentary popcorn, restaurant-cocktail lounge.

Whether you’re traveling for business, visiting friends or celebrating a special family event, count on the BEST WESTERN PLUS InnTowner & The Highland Club to provide the best overall value so you’re sure to be completely satisfied.


Hotel Amenities:

  • 100% smoke-free hotel
  • Restaurant on-site
  • Complimentary breakfast
  • Airport courtesy shuttle available, 8:30am to 10:30pm Complimentary shuttle service from Dane County Airport, 8:30 a.m. to 10:30 p.m., University of Wisconsin Madison Campus, University of Wisconsin Hospital, clinics and downtown attractions, 7:15 a.m. to 10:45 p.m.
  • Cocktail lounge
  • Indoor pool
  • Hot tub, Whirlpool
  • Exercise facility Open from 6:00 a.m. to 11:00 p.m., featuring Vision Fitness Machines treadmill, stair stepper and stationary bike
  • Free parking, one car per guest room
  • Meeting facilities Ameche Ballroom Modem/Dataport and Video conferencing available. Total Capacity of all meeting rooms is 425 attendees. Total measurement of all meeting rooms is 6,200 sq. feet. Three meeting personnel onsite. Largest meeting rom will accommodate 275 attendees. Seven (7) meeting rooms on property.
  • Banquet facilities Ameche Ballroom Bascom Meeting Room
  • Photocopy services
  • Business center
  • Fax services located at the front desk
  • Dataports
  • Universal gym
  • Stair stepper
  • Stationary bike
  • Treadmill
  • Elevator, two Elevators – one in front of hotel and one in rear of hotel
  • Interior corridor
  • 24-hour front desk
  • English, Spanish, Chinese – temporarily
  • Express check out
  • Cable or satellite television
  • Free wireless Internet available in public areas; Free in-room wireless Internet access; Free wireless Internet access available in public areas and all guest rooms
  • Photocopy, nominal fee
  • Mail services, picked up daily from the front desk at 12 noon
  • Food and Beverage gratuity is 20%.
  • Ballroom Ameche Ballroom
  • Convenience store/Sundry
  • Executive/club floors/VIP services Key-access floor with upgraded room amenities and complimentary beverages and hors d’oeuvres
  • Air-conditioning, throughout the hotel
  • Elevator, wheelchair accessible
  • Parking for the physically challenged, directly in the front of the hotel
  • Ice/vending machines, on each floor of the hotel
  • Local shuttle, our local area shuttle operates anywhere within two-miles of our hotel. This includes the UW-Campus, Capitol Square, State St., Hilldale, and numerous other destinations.
  • Outdoor parking, one car per guest room
  • Truck/RV parking, at the rear of the hotel
  • Higher rates may apply for holidays/special events
  • A 176 room four-story hotel located on the west campus of the University of Wisconsin Madison

Non-smoking Rooms: 176
Suites: 4
Two Room Suite: Available
    • Physically challenged rooms/facilities available
This suite comes with a large, comfortable living room and bedroom. This smoke-free room features a king bed, pullout sleeper sofa, refrigerator, microwave, breakfast and dining area. This room accommodates up to four adults. Adoining room with a king bed is also available.
    • Bathtub seat available
Two Room Whirlpool Suite in The Highland Club: Available
    • Rails in bathroom available
This luxury smoke-free suite offers separate sleeping and sitting rooms with a two-person Jacuzzi®, Subzero® refrigerator, microwave, fireplace, 32-inch LCD television and a JVC® CD player. The bedroom features a king bed and there is a pullout sofa sleeper. This room accommodates up to four adults.
The Entertainment Suite in The Highland Club: Available
    • Wheelchair accessible available
This unique smoke-free room features a 32-inch LCD television, a Bose® lifestyles CD Surround Sound System, WEB TV® with free Internet access, a plush leather sofa and recliner. The Entertainment Suite has a king bed separate from the sitting area and accommodates up to two adults. Adjoining room with two double beds is available for up to four additional guests.
    • Closed-caption TV
Business Rooms: Available
    • Raised toilet with grab bars available
These rooms consist of two queen size beds or one king bed are smoke free and come with a complimentary continental breakfast, cocktails and hors d’oeuvres. They also have a large working desk, two telephones, T1 lines and newspaper (M-F).
    • Visual alarm available
    • Knock lights available
    • Safety bar in shower available
    • Walk-in shower available
    • Emergency alerting lighting
Public Space ADA Accessible Features:
    • Accessible parking spaces and signage (car and van)
    • Accessible parking space that is 96-inches wide with an appropriate access aisle
    • An accessible route that allows for approaching and entering the hotel
    • An accessible lobby entrance door
    • Interior routes to public spaces that do not have abrupt level changes
    • Room signage: 60-inches to sign center above finished floor
    • The eating area has self-service shelves and dispensing devices within reach range
    • Public restrooms accessible
Guest Room Mobility Accessible Features:
  • Accessible doors and doorways (at least 32-inches of clear width passage)



  • Highland Corner Grill, on premises, Cafe, American, Open for: breakfast, serving breakfast from 6:30am until 10:30am
  • The Bar, on premises, Bar/Lounge, American, Open for: dinner, serving sandwiches from 5pm until 9pm
  • Across the street from Lombardino’s, Full Service, Italian, Open for: dinner, 2500 University Avenue, Madison 238-1922 serving authentic Italian dinners nightly
  • .01 mile(s) from Blue Moon Bar and Grill, Bar/Lounge, American, Open for: lunch, dinner, 2535 University Ave, Madison 233-0441
  • 3.00 mile(s) from Essen House-German Restau, Bar/Lounge, American, Open for: lunch, dinner, 514 East Wilson, Madison, 255-4674, authentic German and American cuisine, live Oompah Music 250 imported and 14 German Beers
  • 10.00 mile(s) from Pedro’s Mexican Restauran, Bar/Lounge, Mexican, Open for: lunch, dinner, 3555 East Washington Avenue, Madison, 241-8110, where Madison goes for the best Mexican fajitas and margaritas

The BEST WESTERN PLUS InnTowner & the Highland Club offers conference and banquet planners over 6,200 square feet of meeting space. Our seven flexible conference rooms are spacious enough to accommodate up to 250 guests yet intimate enough for your group to be our #1 priority. Our commitment is to give you unparalleled personal service in a professional atmosphere.

All of our conference rooms are unobstructed and can be set up with state-of-the-art audio/visual equipment. Our professional catering staff can assist you with planning your meetings, banquets and receptions.

Meeting rooms:

Executive Boardroom: Our Eurodesign boardroom features executive swivel seating, television with VCR and a wall mounted white board. For additional comfort, the room features individual climate control, adjustable ceiling fan, glass-block windows and a private washroom.

Bascom: The 1,300 square feet of meeting space accommodates a variety of seating configurations to encourage discussions or to facilitate training sessions.

Ameche: Our largest meeting room with 2,516 square feet features a 20-foot pull-down screen for the advanced video needs of many presenters. This room features 12 large windows that can provide natural lighting and the warm, muted colors of the Ameche Ballroom create a comfortable work atmosphere.

Graaskamp: Our newly remodeled tiered seminar room features T-1 Internet access, comfortable seating for 48 guests, state-of-the-art presentation aids and an acoustically balanced sound design.

Local Attractions:

  • 1 mile(s) from Monona Terrace Conv Ctr, About Monona Terrace Convention Center •Located in Madison, Wisconsin on Lake Monona •250,000 sq. ft., five-level facility, extending 90 ft. over Lake Monona •85,000 sq. ft. of total meeting and exhibit space •37,200 sq. ft. Exhibition Hall, accommodating 212 10′ x 10′ booths; seats 3,300 for concerts and 2,000 for banquets •13,524 sq. ft. Madison Ballroom, seating 1,400 theater-style and 808 for banquet rounds of 8 •5,540 sq. ft. lecture Hall, seating 320 •21 break-out rooms •45,590 sq. ft. William T. Evjue Rooftop Gardens, accommodating 3,043 for a reception •Gender-convertible rest rooms on level I-lakeside. Ample rest rooms on all levels •600 parking spaces
  • 1.00 mile(s) from The Kohl Center, Home Arena – Wisconsin Basketball Team Home Arena – Wisconsin Hockey Team Site of WIAA State Basketball Championships Site of WIAA State Wrestling Championships
  • 1.00 mile(s) from Goodman Softball Diamond, Site of UW Softball Team Site of many softbal events
  • 1.00 mile(s) from UW Memorial Union, Features Outside concerts, student gatherings, dining, on the shores of beautiful Lake Mendota
  • 3 block(s) from UW Hospital and Clinics, World Class Hospital and Clinics featuring the American Family Children’s Hospital and the Paul Carbone Cancer Center
  • 1.75 mile(s) from Majestic Theater, Retro Concert Venue featuring local, regional and national acts
  • 1.75 mile(s) from Alliant Energy Center, The AEC is ideal for meetings, banquets, trade shows, concerts and large sporting events. 255,000 sq. ft. of meeting space Site of World Dairy Expo
  • 10 block(s) from UW Field House, Home of UW Volleyball Team Wrestling Championships
  • 1.75 mile(s) from The Museum walk, Madison Art Center, State Historical Museum and Wisconsin Veteran’s Museum
  • 15 mile(s) from Reddan Soccer Park, Reddan Soccer Park is a 60 acre facility belonging to the Madison Area Youth Soccer Association. On an annual basis, Reddan Soccer Park hosts more than 1,000 games, 8 major tournaments with participants from across the Midwest and over 175,000 visitors.
  • 1 mile(s) from State Street Shopping, a unique place in downtown Madison alive with activity every day of the week and featuring block after block of specialty shops, art galleries, gift stores, women’s boutiques, ethnic shops, theaters, museums, restaurants and outdoor sidewalk cafes. Linking the Capitol Square with the University of Wisconsin campus, State Street is a shopper’s paradise. State Street is a pedestrian mall lined with over 200 unique shops and specialty stores featuring books, CD’s, jewelry, gifts, arts, crafts, college apparel, sporting goods, women’s fashions, specialty foods and much more. You can even find bicycles, army gear, hats, eyeglasses, cigars, chocolate and ice cream. For the fun little gift or that really special item, there really is something for everyone on State Street!
  • 10 block(s) from Camp Randall Stadium, Home Stadium – Wisconsin Badgers Football Team Site of WIAA State Football Championships
  • 3 block(s) from UW Natatorium, Indoor Pool – Site of UW Swimming Team Site of WIAA State Swimming Championships Site of WIAA State Diving Championships
  • 6 block(s) from The Vilas Zoo, Comlimentary state of the art zoo featuring animals from thoughout the world
  • 3 block(s) from UW Nursing School, UW Madison’s Primary Nursing School
  • 1 mile(s) from Dane County Farmers Mrkt, Largest Producers Only Farmers Market in the Country.
  • 1.75 mile(s) from State Capitol, Replica building of the Nation’s Capitol
  • 1.75 mile(s) from The Overture Center, World Class Entertainment Venue Broadway, dance, music and childrens entertainment Home to 10 local art groups
  • 12 block(s) from Union South, New campus uniion offers several restaurants, a coffeehouse, Babcock Ice Cream, a pub, live music, movie theater, bowling, a climbing wall, and convenience store
  • 5 block(s) from University of Wisconsin, Rated one of the top 10 university’s in the US
  • 1 mile(s) from The Hilldale Mall, Over 30 Stores including Macy’s, Target, many restaurants and Sundance 608 Cinema


  • 1.00 mile(s) from Hilldale Shopping Mall
  • 6.00 mile(s) from West Towne Shopping Mall
  • 2.00 mile(s) from the Farmers Market and State Street Pedestrian Mall

Corporate Locations:

  • .20 mile(s) from UW Hospital and Clinics, UW Hospital and Clinics UW Children’s Hospital Paul Carbone Center
  • .75 mile(s) from Wisconsin Alumni Research, Wisconsin Alumni Research Foundation
  • 3.25 mile(s) from University of Wisconsin, UW Madison College
  • 3 mile(s) from University Research Park, 25 UW Research Companies
  • 18 mile(s) from EPIC Systems, Healthcare Software Developer
  • .20 mile(s) from Veteran’s Hospital, William S Middleton Veteran’s Hospital
  • 2.00 mile(s) from USDA, Forest Products Lab’s – USDA Research Building
  • .5 mile(s) from UW Credit Union, UW Credit Union – Main Office
  • 5 mile(s) from Cuna Mutual Insurance, Leading Insurance Company for Credit Unions
  • 5 mile(s) from ShopBop, Clothing designer


  • .20 miles(s) from Nielsen Tennis Courts
  • 1.00 mile(s) from Natatorium, swimming and diving facility
  • .20 mile(s) from Goodman Diamond, baseball and softball diamond

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